We believe that better science and better art deliver better outcomes to our clients in the media moments that matter most.

We are a creative media agency, committed to blurring the lines between media and creativity, data and content, and science and art.

In Southeast Europe, UM is part of I&F Grupa, one of the leading communications systems, with affiliates for markets in Serbia, Bulgaria, Croatia, Bosnia and Herzegovina, Slovenia, North Macedonia, Montenegro and Albania, and 200 media specialists innovating media communications on a roster of clients, including Carlsberg, One Crna Gora, Nestlé, Bambi, Addiko Bank, NLB, Porto Montenegro, Imlek, Portonovi, Regent, Frikom, Dijamant…

As Part of IPG Mediabrands, the UM global network operates in more than 100 countries, employing 4,800 people.





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